Corporate Philosophy
Bandai Namco’s Purpose
Bandai Namco exists to share dreams, fun and
inspiration with people around the world.
Connecting people and societies in the enjoyment of
uniquely entertaining products and services,
we’re working to create a brighter future for everyone.
Corporate Philosophy
Principals of Conduct
Confidence and pride
Provide truly great products and services for users
with confidence and pride.
Value(Grow BNS)
Challenge
Grow every minute
- Set high-reaching goals, come up with innovative ideas, and take action without being tied down by current practices and past successes
- See challenges as chances for growth, and put in the effort to overcome them
- Instead of being afraid to fail, try and learn from failures, then leverage the knowledge in the future
Autonomy
Be responsible
- Always think about things as if they mattered to you, and take charge
- Instead of waiting to be told what to do, proactively suggest ideas, and act on them
- If you notice an issue, go beyond your post and raise your voice
Pursuit
Never compromise
- Always have player satisfaction in mind, and iterate until the desired quality or result are achieved
- Demand a high standard from those around you, not easily compromising, showing conviction, with concrete evidence to back it up
- Strive to reach even higher production quality and efficiency
Collaboration
Share to evolve
- Present your knowledge as an organized scheme, and share your best practices with others
- Proactively cooperate with people around you, help those in need, and achieve as a team
- Delegate authority to speed up team decision-making
*BNS: Bandai Namco Studios